cinematic vehicle reels, test-drive campaigns and paid that brings qualified buyers to the showroom. automotive content that moves metal.
social mafia is a digital marketing agency running social media, content & paid for dealerships, car brands and automotive services. since 2015 we've shipped work for 550+ brands and cut 20,000+ reels — we turn cinematic vehicle content into showroom traffic.
cars are emotional, high-consideration buys — and the journey starts on a feed. we shoot vehicles cinematically, tell the story behind the badge, and build the desire that gets people booking test drives.
then we drive pipeline: lead campaigns, retargeting and showroom-traffic pushes that fill your crm with buyers, plus service and trade-in content that keeps them coming back.
the market splits in two and most dealership feeds only serve one half. people already searching for a specific model want inventory, price and availability. the far larger group — anyone who will buy a car in the next two years — wants something else entirely: honest comparisons, running costs, what breaks, what holds its value.
that second audience is where the cheap attention is, because almost nobody competes for it. a named salesperson explaining why one trim is worth the premium over another will out-perform a month of stock walkarounds, and it produces buyers who arrive already decided.
the discipline is geography. a video that performs across the region is worth less than one that performs within driving distance of your forecourt, so we build targeting around the catchment rather than the reach number.
the test drive is won on the feed, long before the forecourt.
one capability or the full stack. for automotive the deciding factor is usually not creative quality but whether the lead reaches a salesperson while the buyer is still interested.
a quarterly plan that separates the in-market buyer from the two-year buyer, and puts most of the budget behind the second.
cinematic vehicle work plus the unglamorous content that sells — walkarounds, comparisons, service explainers, owner stories.
lead and test-drive campaigns geofenced to the real catchment, with qualifying built in to protect your sales floor.
a visual system that stays recognisable across manufacturer templates you do not control.
creators whose audience actually buys in your segment, judged on comment quality rather than reach.
fast replies in arabic and english, with enquiries logged into your crm rather than left in an inbox.
every package is a senior pod running the whole thing — strategy, shoot, ship, adjust. start with a shape below, or we'll build a custom one around your brand. full pricing and deliverables in the deck.
the starter shape — credible enough to launch, light enough to keep moving.
best for new brands and founders who need a credible feed before the bigger budget arrives.
start here →the most popular shape — more of everything: more posts, more reels, more shoots.
best for growing brands that need fresh visual content monthly — without hiring in-house.
most chosen →the maximum shape — for brands treating social as the main growth channel, not a side project.
best for scaling brands where social is the main growth lever.
go all in →these are starting points, not boundaries. tell us what you're trying to fix and we'll shape a package around your brand — and add paid media, photography or production from the same in-house crew.
strong inventory, slow foot traffic. we built a cinematic vehicle content engine — hero reels, walkarounds, owner stories — and ran lead and test-drive campaigns to local buyers.
test-drive bookings rose and the showroom filled with qualified buyers.
stock list, catchment, current lead handling and response times. the audit usually finds the problem before the content does.
the split between in-market and future buyers, the formats for each, and the appointment number we will be judged on.
one or two days on the forecourt a month — vehicles, walkarounds and your salespeople on camera, scripted in advance.
published and answered fast, paid pointed at appointments, and a monthly readout tied to showroom traffic.
the same senior crew runs all three — the difference is volume. here's what changes as you move up.
| specifics | spark | studio ★ | prime |
|---|---|---|---|
| strategic foundation | ✓ | ✓ | ✓ |
| social playbook | ✓ | ✓ | ✓ |
| posts / month | 6 | 12 | 17 |
| carousels | 2 | 5 | 8 |
| reels | 2 | 5 | 8 |
| stories | 4 | 8 | 12 |
| shoot days / month | 1 | 2 | 3 |
| monthly report | basic | full | detailed |
| dm + community mgmt | — | — | ✓ |
all packages cover instagram · facebook · linkedin · youtube shorts. need something different? we'll build a custom shape.
"working with social mafia has been a game-changer. innovative ideas, expert insights, and a team that ships. highly recommended for anyone who needs to move fast without compromising craft."
"we wanted a partner as passionate as we are about building products. each interaction was grounded with intent for growth and honesty — a key enabler to achieving our vision."
real estate, luxury, retail — wherever big-ticket buys need desire, we build it.
more questions? email hi@socialmafia.agency — we reply within 24 hours.
send the brief with your current lead volume and response time. we reply within 24 hours with a fit assessment and a recommended package.
— typically reply within 24 hours · serving the UAE & worldwide